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One of the worst cases of negative reputation for a brand, this being so serious that it could happen that it would not recover from this serious blow, at least its credibility would always be in "question." - Loss of credibility It seems somewhat obvious to think that whoever breaks the rules of the game, we surely consider him untrustworthy and we lose all credibility in him. We have to think that Social Networks are the best showcase for our brand, where they can see us in a closer and more direct way, and this should be positive for any brand if it wants to take advantage of it, but in the case of buying followers it is a real “blow” that will shatter the relationship with your followers.
Loss of real followers While the brand continues Czech Republic Phone Number List to swell with thousands of followers of dubious authenticity, those who are real flee in disarray as soon as they detect it. You could say the phrase “every man for himself…” - Engagement? One of the simplest ways to intuit that the process of obtaining followers for an account has not been natural and has been obtained through artificial processes, is by analyzing its engagement on Social Networks.

It makes the analysis of a campaign difficult This seems logical, since if we introduce thousands of fake followers this can affect the veracity of my analysis of the social strategy. - You will not get conversions Something normal if we think about it, since being fake profiles they are not going to make any type of conversions. - The beginning of the end? Surely, when a company or professional buys followers on Social Networks, they will be contemplating the end of their brand or rapidly approaching it.
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